
As the warm days of May arrive, Seoulites and tourists alike are embracing the vibrant ‘Yajang’ culture. For those unfamiliar with the word, it’s a type of business with tables and chairs set up outdoors to serve customers-it’s all about those casual, spontaneous hangouts under the open sky. This dining phenomenon has been gaining popularity for not just locals but also for a growing number of tourists looking for that perfect Instagrammable spot.
Whether it’s grabbing a bottle of soju and stir-fried spicy octopus at a street food tent or gathering around for a round of grilled pork belly by the Hangang River, Yajang brings people together in the bustling city of Seoul. Here are four places I recommend to experience the best of it in Seoul.
■ Jongno 3-ga Pojangmacha Street

For a lively night out, head to Jongno 3-ga’s Pojangmacha Street. This area offers an electric night-market atmosphere packed with young crowds. Approaching sunset hours around 5pm, you start noticing people setting up tents to start welcoming the evening crowd. Nestled near the hanok alleys of Ikseondong, Jongno 3-ga is highlighted by its nostalgic charm. Visitors can enjoy traditional street food like chicken feet, rolled omelet, chewy udon noodles and seafood pancakes, accompanied by cold beer and soju.
132, Jong-ro, Jongno-gu, Seoul
Near Jongno 3-ga Station (Lines 1 and 5 of the subway)
■ Jamdubong the Nine (잠두봉 더 나인)

You can never go wrong with pork belly, but pairing it with a scenic Hangang River view? It’s a no-brainer. Located in the Mapo district, Jamdubong the Nine is a ferry pier-turned-restaurant where you can enjoy Korean BBQ stunning sunset scenery. The place has a DIY ramen making machine on top of pork belly and soju, the most popular items on the menu. The owner told me about 30% of the customers are foreigners from Europe to Southeast Asia.
582, Maponaru-gil, Mapo-gu, Seoul
Exit 8 of Hapjeong Station (Lines 2 and 6 of the subway)
■ Apgujeong Door to Door (압구정 도어 투 도어)

This brunch cafe located in the heart of Apgujeong’s Rodeo Street is a charming sandwich café that opened pretty recently. While it may not be a traditional ‘Yajang’ spot, its open design and outdoor seating has quickly made them a popular spot in the neighborhood. I love starting my weekend with a good hearty sandwich and coffee mid-morning, so I headed down here to get an apple brie jambon sandwich and tomato soup followed by a glass of red wine.
833, Seolleung-ro, Gangnam-gu, Seoul
Exit 5 of Apgujeong Rodeo Station (Suin–Bundang Line)
■ Bittle’s Pizza Yeonnam (비틀스피자 연남)

Located towards the quieter end of the bustling Yeonnam street, Bittle’s Pizza Yeonnam is a two-story pizza joint that makes you feel like you’re at Central Park in New York. Getting here is a picnic on its own, as you have to stroll through the linear Gyeongui Line Forest Park, also known as “Yeontral Park.” I like heading down there with my sunglasses on for some pepperoni and craft beer. The first floor is great for dog-watching, which is my favorite pastime activity, and the second floor with terrace seating lets you take in the greenery in the area.
74, Seongmisan-ro 23-gil, Mapo-gu, Seoul
Exit 1 of Gajwa Station (Gyeongui–Jungang Line)
Spring is fleeting, let’s not let it pass by without enjoying it to the fullest! I personally grab a book to read outside or go on the hunt for a restaurant with outdoor seating to fully embrace the season. So head on out like myself to embrace the Yajang culture of Seoul. You’ll get to see how people eat and drink while experiencing how it connects people, food and the city itself.
