The 2027 S/S Seoul Fashion Week is a global fashion business festival hosted by the Seoul Metropolitan Government from September 1 (Tue) to 6 (Sun) at DDP and Jamsil Lotte World Mall. This season, domestic designer brands are showcased through 21 fashion shows and 8 presentations, and practical business opportunities with overseas buyers are provided through a trade show participated in by 97 brands. In addition, citizen participation programs, such as the NCT artist fashion exhibition and experience zone, are expanded to extend fashion beyond an industry into cultural and tourism content, aiming to strengthen the global competitiveness of K-fashion and revitalize the Seoul fashion industry.