Published Date : May 21, 2024 / Edited Date : Jun 24, 2024
The melody of spring dances through the streets of Seoul, where vibrant green leaves adorn every corner, radiating unparalleled beauty and vitality. As we embrace the splendor of this season, the Seoul Tourism Festival “Seoul Festa 2024” eagerly awaits.
Seoul Festa 2024 will feature events tailored to global Hallyu fans, including K-dramas, K-movies, and various K-contents. Excitement is building for the "K-Content Station" popup booth, offering unique experiences. Come join us at Seoul Festa 2024 and the "Soul Spot" popup to create unforgettable memories of Seoul for K-content enthusiasts.
Indulge in all things spring, Seoul, and festivals at Seoul Festa 2024
Seoul's renowned spring celebration, Seoul Festa 2024, will occur at key locations throughout the city, such as Seoul Plaza, Gwanghwamun Plaza, and Noeul Park. This year's event promises an immersive experience, inviting visitors to savor and delight in Seoul with all their senses. The festival will span six days, from May 1st to May 6th.
At the opening ceremony on May 1st at Seoul Plaza, vibrant K-pop stars, including Zerobaseone, H1-Key, The Boyz, NMIXX, Chungha, Lee Mu-jin, and La Poem, will kickstart the festivities. Following this, various parties such as Tea Time Party, OST Party, and Dance Challenge Party, along with makeup and dress-up experiences to transform into K-stars, will take place at Seoul Plaza. At Gwanghwamun Plaza, the Seoul Roadshow provides insights into Seoul's current allure and future aspirations. It hosts a range of experiential booths highlighting culture, beauty, cuisine, activities, and merchandise. At Noeul Park, savor a gastronomic delight with K-BBQ while taking in the breathtaking sunset over the Hangang River. Moreover, diverse performances and experiential events like the Hangang River Light Show, Seoul Jazz Festival, and K-culture experiences will unfold. Join us at Seoul Festa 2024 to immerse yourself in the pleasures of Seoul and embrace the spirit of spring in the city.
A special K-Content Station designed for Hallyu fans
During Seoul Festa 2024, the “K-Content Station, Soul Spot” popup booth, born out of a collaboration between the Seoul Metropolitan Government and tvN, will be operational at Seoul Plaza from May 1st to May 3rd for three days. This popup booth, which would garner the most attention, is designed as a unique space where visitors can discover and experience hidden K-content throughout Seoul.
This popup booth will be themed around a journey concept, taking Hallyu fans on a train trip through beloved scenes of K-content. It will consist of four spaces: “Ticket Booth,” “Train,” “Arrival,” and “Soul Spot.”
Upon entering the K-Content Station, visitors can choose their desired content destination and receive a stamped ticket. Inside the train-themed area, “Train,” visitors can capture photos against the backdrop of media art depicting scenes from popular dramas passing by outside the train windows. At the "Arrival" zone, guests can explore an exhibition featuring tvN drama posters, purchase merchandise featuring iconic lines from the shows, and engage in ticket decoration activities. From well-loved TV dramas such as "Goblin" to the current hit "Queen of Tears," visitors can uncover hidden filming locations of K-content across Seoul, adding to the thrill. Immerse yourself in an adventure at the K-Content Station popup booth, where each space offers diverse experiences for the ultimate enjoyment.
A spot where you can experience the soul of Seoul and Hallyu
Experiencing the history and culture of a travel destination is akin to encountering the soul engraved in that city. In Seoul, the ultimate place to discover the essence of K-content during your travels is the Soul Spot zone at the “K-Content Station, Soul Spot" popup booth.
At the Soul Spot zone, visitors can explore not only the nine dramas at the K-Content Station, but also over 50 filming locations of K-content including K-dramas, K-movies, and K-pop throughout Seoul. Visitors can indulge in an AI audio guide commentary developed with KT. This innovative feature offers guidance boards showcasing information. The Soul Spot guidance boards, set to become a core element of Hallyu tourism in Seoul, enable visitors to embark on a special journey into their favorite moments from K-content. Furthermore, inside the booth, visitors can utilize the "Create Your Own Soul Spot" kiosk to craft personalized Soul Spot lists. They can obtain a receipt with their customized list by answering straightforward questions. Explore this standout feature of the Soul Spot at the K-Content Station.
Enjoy All That Seoul Enjoy All That K-Contents
From May 1st to May 3rd, the immersive popup booth "K-Content Station, Soul Spot" will feature various activities, including ticket decoration, creating your Soul Spot, lucky draws, and more. It will be available for only three days. Admission is possible without prior reservation. The “K-Content Station, Soul Spot” is open daily from 11 AM to 9 PM. Here, you can experience the essence of Hallyu travel by meeting and interacting with beloved stars, artists, and K-content. If you're planning a trip to the beautiful city of Seoul during the dazzling spring season, why not consider embarking on a K-Content journey alongside the Seoul tourism festival, "Seoul Festa 2024"? The experiential booth, K-Content Station, brought to you by the city of Seoul, popular drama channel tvN, and AICT corporation KT, is designed for those interested in K-content and K-stars. It's sure to add a special touch to your Seoul adventure.
본 코스는 보행약자(거동이 불편한 고령자, 장애인, 유모차 이용자 등)를 위한 코스입니다.
보호자를 동반하지 않을 시 이용이 불가능 합니다.※ 보행약자 1명당 보호자 최소 1인 이상 동반 ※ 전동보장구(전동휠체어, 전동스쿠터 등) 사용자의 경우 보호자 1인당 보행약자 최대 4인까지 동반 가능
희망하시는 날짜 및 코스에 활동가능한 해설사가 없는 경우 예약은 취소될 수 있습니다.
예약확인을 위해 도보관광 사무국(02-6925-0777)에서 확인 연락이 진행됩니다.(최소 5일~한달 전)3회 이상 전화통화가 이뤄지지 않을 시 예약이 취소될 수 있습니다.
해설 진행 시 발생하는 안전사고에 대해서 도보관광 사무국과 서울문화관광해설사는 책임을 지지 않습니다.
미세먼지 비상저감조치 발령 및 기타 기상악화(폭염, 태풍, 폭우 등)로 인해 도보관광 운영이 어려운 경우 모든 예약은 일괄 취소됩니다. (관광일 전날 기준)
Reservations must be made at least three days prior to the tour date.
Additional reservations, one or two days before the tour starts, are only allowed for the tour that is already fixed.
In the case of group tour, more than 10people, please contact us by e-mail.
Reservations for the following month are available from the 15th of the current month.
Please refrain from participating in any tour programs should you be experiencing any symptoms, including fever, coughing, congestion, muscle pain, stuffy nose, and/or sore throat.
Reservations for tourists 14 years & under without an accompanying adult or guardian shall be canceled on site.
All reservations will be canceled in the event of a weather warning being issued. (e.g. heatwave, typhoon, heavy rain, fine dust, etc.) (Cancellation will be processed immediately upon implementation)
※ Please always check the weather warning on the day of the reservation on the site below.
(https://www.accuweather.com/en/kr/seoul/226081/weather-forecast/226081)
The Seoul Guided Walking Tour administration office and tour guide affiliates are not responsible for any accidents that happen to occur during the tour program.
Reservation shall be made at least 1 week before the tour day.
The course is for tourists with mobility problems (Senior, people with disability, stroller user).
You may not use the course without an assistant (or companion) ※ At least one assistant shall accompany a tourist with mobility problem ※ In case of electric assisting device users (electric wheelchair, electric scooter users), one assistant may accompany up to 4 tourists with mobility problem
Reservation may be canceled when a guide is unavailable on the desired date and course.
Seoul Guided Walking Tour Office (02-6925-0777) will contact you to confirm reservation. (At least 5 days~1 month before tour day) Reservation may be canceled when Seoul Guided Walking Tour Office cannot reach you for more than 3 times.
Seoul Guided Walking Tour Office and Seoul culture and tourism guide are not liable for the safety accidents during the Seoul Guided Walking Tour.
All reservations will be canceled in the event of a weather warning being issued. (e.g. heatwave, typhoon, heavy rain, fine dust, etc.) (Cancellation will be processed immediately upon implementation)
※ Please always check the weather warning on the day of the reservation on the site below.
(https://www.accuweather.com/en/kr/seoul/226081/weather-forecast/226081)