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LU42, a new-concept cosmetics store, has three locations throughout Seoul in Myeongdong, Hongdae, and Gangnam. Perhaps you may remember LU42 from the Flower MBTI event that was quite popular across several online communities. LU42 works as a sort of specialized department store that sells as many as 11 different brands that range in products from cosmetics and fashion to masks, and more! Come along and explore the product varieties in the Myeongdong flagship store in the beautifully illuminated interior.

Having opened its doors in October of 1936, the Myeongdong Theater has functioned as a home to all the rich culture and arts history of the city of Seoul. It initially was a large-scale movie theater that seated up to 1,100 people, before being transformed into a concert hall following Korea’s liberation from Japan. Following its remodeling in 2009, it reopened its doors as a specialized performance hall for plays. After being officially designated as a Seoul Future Heritage site, the Myeongdong Theater was recognized for its value in playing a pivotal role in the history of Korean contemporary and modern arts.

Star Avenue offers up facilities for visitors to experience Hallyu culture first-hand. Inside the tunnel, there is a “high-five zone” filled with different handprints of several Hallyu stars. Everyone can then place their hand over a particular handprint and come face to face with their favorite star with the help of an LED electronic display board. Visitors are free to even leave a commemorative photo in the recently built “star mirror zone.” Stop on by to enjoy a slice of Hallyu culture with some fantastic shopping as a bonus!

Whenever you need a helping hand in seeking out a must go-to course during your travels in Seoul, you won’t want to miss out on some guidance from the Myeongdong Tourist Information Center. Providing travel information is, of course, a basic service of the center, while services extend to offering assistance with reservations for lodging accomodations and performances, recharging services for smartphones, taking commemorative photos, and much more. The Myeongdong Tourist Information Center is surefire hit for all travelers during their stay in Seoul!