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Through the special “BTS Week” on American NBC’s “The Tonight Show Starring Jimmy Fallon” that began airing on September 29, BTS charmed viewers with new performances every day, special segments, and interviews. Among their performances, the group performed “IDOL” in hanbok-inspired outfits in front of Gyeongbokgung Palace’s Geunjeongjeon Hall and “Mikrokosmos” at Gyeonghoeru Pavilion. The scenery of Gyeongbokgung Palace, which transformed into a beautiful venue, created perfect harmony with BTS’s performance and introduced the aesthetics and sensitivity of Korean cultural properties to the world. Gyeongbokgung Palace is the first palace of the Joseon Dynasty that was founded by Taejo of Joseon in 1395. The central point that connects from Gwanghwamun Gate to Heungnyemun Gate, Geunjeongmun Gate, Geunjeongjeon Hall, Sajeongjeon Hall, Gangnyeongjeon Hall, and Gyotaejeon Hall is the heart of the palace that was constructed symmetrically in accordance with geometrical order. All structures other than the central point were placed asymmetrically, offering a glimpse into the essence of palace culture with the beauty of change and unity.

In 2018, the representative music magazine, Billboard, featured BTS as the cover models. A total of eight issues were published with each member starring on their own cover, and this was a reflection of BTS’s quality and popularity as stars. The location for the photography of the memorable Billboard cover photos was “Korea House,” a traditional and complex cultural space in Chungmu-ro. Korea House is a place where visitors can enjoy the charms of traditional hanok and enjoy colorful Korean royal cuisine as well as traditional and cultural performances. Foreigners can also experience traditional wedding ceremonies and traditional culture for an unforgettable experience of the Korea. The overall outline of the five buildings—Haeringwan Building, Munhyangru Detached Villa, Chwiseongwan Building, Nogeumjeong Detached Villa, and Cheongwujeong Detached Villa—reflect the style of Jagyeongjeon Hall of Gyeongbokgung Palace. The hanok with a natural, traditional garden sits against the background of Namsan Mountain, making the venue a perfect place for taking one’s best photos.

In June, the virtual commencement ceremony, “Dear Class of 2020,” was broadcasted live on YouTube. This event was held for the class of 2020 who could not hold offline graduation ceremonies due to the COVID-19 pandemic and was attended by former U.S. President Obama, popstar Taylor Swift, and other celebrities from around the world. BTS was the only Korean celebrity group who attended as speakers and delivered a 12-minute congratulatory address. The filming location of the video was the National Museum of Korea. The seven members shared their stories in the lobby on the first floor and performed outdoors in the “Open Plaza.” The Permanent Exhibition Hall is comprised of six areas and fifty rooms that circulate exhibitions of 12,044 relics, and special exhibitions are held regularly as well. The Open Plaza, which symbolizes Daecheongmaru, the heart of Korean architecture, is open to the public and is the starting point of visits to the exhibition halls, performance venues, and all museum facilities. The garden near the lake surrounded by flowers and trees is perfect for a stroll and relaxation.

On September 21, BTS made an appearance on American NPR’s music program, “Tiny Desk Concert.” BTS performed three songs, including “Dynamite,” together with a band. Dressed in retro outfits, the group sang live in a naturally and comfortably fun atmosphere. This video was filmed at “Vinyl & Plastic by Hyundai Card” in Itaewon. As a place that sells over ten thousand vinyl records (LP) and CDs, the site is an experiential space for visitors to see, hear, and touch music, rather than just streaming music online. Visitors can experience the delight of finding the music they want in the tall stalks of vinyl records and CDs, and the turntables and cassette players with analog sounds induce nostalgia. The joy of discovering new genres and artists is a plus.