A Complete Guide to Shopping in Seoul | The Official Travel Guide to Seoul

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Places to "shop till you drop!"

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Dongdaemun Market Dongdaemun Market is a large commercial district comprised of traditional markets and shopping centers that covers the entire area around Dongdaemun Gate, a prominent landmark in Korea. 579 reviews

COEX Mall COEX Mall is the largest underground shopping mall in Asia and is connected to several exhibition halls, a convention center, a hotel, a department store, and an office building. 885 reviews

Gwangjang Market Gwangjang Market is one of Korea's largest traditional markets and is renowned for its quality silk goods, linen bedding and hand-made goods. 2365 reviews

Myeongdong Myeongdong is Seoul's shopping mecca and is a must-see for tourists, but it is not just a shopping destination; it's a hub of commerce, banking, and culture. 10534 reviews

Lotte Mart Zettaplex (Seoul Station) Lotte Mart is one of the leading discount store chains in Korea.

Lotte Young Plaza (Myeongdong Branch) Lotte Young Plaza is a trendy youth-centered shopping center located in Myeongdong. 121 reviews

Myeongdong Underground Shopping Center Myeongdong Underground Shopping Center connects Myeong-dong with City Hall through an underground passage. 63 reviews

Namdaemun Market Namdaemun Market is the largest traditional market in Korea with over 10,000 stores that line the streets around Namdaemun (Gate), the main southern gate of the old city wall. 2938 reviews

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