A Complete Guide to Shopping in Seoul | The Official Travel Guide to Seoul

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Places to "shop till you drop!"

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Kwanghee Fashion Mall Kwanghee Fashion Mall became popular through the SBS variety show program, Running Man, loved not only by South Korean fans but foreign fans, too. 48 reviews
Changsin-dong Toy Wholesale Market Changsin-dong Toy Wholesale Market is the largest toy and stationery market in Korea with over 100 stores. 34 reviews
Dongmyo Flea Market Dongmyo Flea Flea Market started life in the late 1980s. 21 reviews
10 Corso Como 10 Corso Como in Cheongdam-dong is the Seoul branch of a Italy-based fashion store. 13 reviews
Jongno Jewelry Shopping Street Jongno Jewelry Shopping Street, located in Jongno, a central district of Seoul, is well known nationwide. It is estimated to house between 2,000 and 4,000 jewelry stores of every size and packed close together in one district. 11 reviews
Cheonggyecheon Secondhand Book Street Many visitors trek from afar in order to search for limited editions and rare books, nostalgic of the smell of ink and the increasingly rare sight of books piled from floor to ceiling, wall to wall. 6 reviews
Hi Brand Hi Brand is a premium outlet mall that houses a plethora of international luxury brand stores, and the mall continues to enhance the quality of merchandise on offer. 5 reviews
Banghak Dokkaebi Market Banghak Dokkaebi Market is famous for its “Dokkaebi sale” held three times a week. The market sells various agricultural and marine products, including fruits and vegetables at low prices, attracting many shoppers. 1 reviews

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