A Tour Full of Passion, Namdaemun Market with U-Know Yunho

See & Do Tours

Namdaemun Market with U-Know Yunho’


The household word for passion, “U-Know Yunho”, released “True Color”, his first solo album since his debut 16 years ago, with a colorful expression of his own original world of music. Not only that, but he is highly active with his “man of passion” character, well-versed in current trends of performance arts, ranging from TV to the internet. Among these, he appeared on “Wassup Man”, a JTBC web program run by G.O.D member Joon Park, talking with citizens and becoming a hot topic by showing his easygoing side. Let's go to Namdaemun Market to see where U-Know Yunho went!

Tour Course

Buwon Myeonok - Jungang Galchi Shikdang - Italy Towel - Namdaemun Yachae Hotteok




The deep flavor of Pyongyang naengmyeon

Buwon Myeonok



This is the cold noodle shop in Namdaemun Market that U-Know Yunho and Joon Park visited after a recommendation from a shop owner in the market. Famous for Pyongyang-style naengmyeon (cold noodles), this is an older restaurant currently in its 3rd generation of operation. It is already famous among the naengmyeon mania crowd for a long-standing reputation of good food. With a pickled cucumber and hard-boiled egg garnish, thick pork slices, and thin-sliced white radish, the light and not-too-strong flavor of the noodles is superb. The spicy pork jeyuk muchim offered by the owner to the two guests is also a popular item, and goes well with the naengmyeon.


Buwon Myeonok

Address: 41-6, Namdaemunsijang 4-gil, Jung-gu, Seoul (47-10, Namchang-dong, 2nd floor of Buwon mall)

Opening hours: 11:00-20:30 daily (Closed every 1st/3rd Sunday)

Contact: +82-2-753-7728

Directions: Subway Line 4 Hoehyeon Station (#425) Exit No. 5, walk 1 min




Grandma's rich handmade flavor

Jungang Galchi Shikdang



Recommended by a local person met in the market, “Jungang Galchi Shikdang” is one of the major cuisine destinations of Namdaemun Market, and always has a long line of people waiting. The main menu item here is galchi jorim (spicy belt fish) served in spicy boiled-down broth. Eaten with a piece of fully cooked white radish after removing the soft meat from the fish, it needs no other accompaniment. Even U-Know Yunho highly approved, saying he was happy that it tasted so good. We recommend also ordering the fish fry if you go with several people.


Jungang Galchi Shikdang

Address: 22-12, Namdaemunsijang-gil, Jung-gu, Seoul (34-116, Namchang-dong)

Opening hours: 08:00-21:30 daily

Contact: +82-2-752-2892

Directions: Subway Line 4 Hoehyeon Station (#425) Exit No. 5, walk 3 min




A specialty item with a 40-year tradition in Namdaemun

Italy Towel



While enjoying Namdaemun Market, U-Know Yunho was especially glad to see the Italy Towel shop. The inside of the shop, which has been kept in the same place for 40 years, is full of all sorts of Italian towels. You can find a wide selection of products here, from glove towels that you can use by sliding onto your hand, to body towels for drying your back. Italy Towel, where you can choose the color and type of towel that you like and take it to experience Korean bath culture, offers a fitting souvenir for foreign tourists as well.


Italy Towel

Address: 20-1, Namdaemunsijang-gil, Jung-gu, Seoul

Opening hours: Mon.-Fri. 08:00-19:00, Sunday 09:00-19:00

Contact: +82-2-752-7392

Directions: Subway Line 4 Hoehyeon Station (#425) Exit No. 5, walk 4 min




The classic street snack of Namdaemun Market

Namdaemun Yachae Hotteok



Yachae hotteok (vegetable-filled snack pancake) is one of the Namdaemun Market specialties that U-Know Yunho ate on TV. The hotteok filling, made with glass noodles and a colorful mix of vegetables, is put into the dough and fried in oil. It is already famous as the most popular snack for people visiting Namdaemun Market. A specialty sauce is spread onto the hotteok, made with things like soy sauce, paprika, Cheongyang chilis, apples, and jujube for a fantastic combination with the hotteok. If you take a bite out of it right away you may be surprised at how hot it is, so it's best to eat it slowly while letting it cool.



Namdaemun Yachae Hotteok

Address: 12, Namdaemun-ro, Jung-gu, Seoul

Opening hours: 08:30-18:30 daily

Directions: Subway Line 4 Hoehyeon Station (#425) Exit No. 6, walk 5 min



※ Please note that this article was published in August 2019 and the above information is subject to change at any time.