visitseoul.net

The Seoul Festa, which heated Seoul last summer, is back with more to see and enjoy. Seoul Festa 2023, held throughout Seoul for eight days from April 30 to May 7 at Seoul's representative Hallyu hotspots, is an experiential festival where you can feel the city’s charm through all five senses.

Seoul Festa, which has a spring picnic concept under the slogan “Feel the Real Seoul,” will offer programs where you can experience the taste and style of Seoul, day and night, through K-pop concerts, drone light shows, and outdoor experience zones. If you want to enjoy your long-awaited trip to Seoul in a more particular way, add the Hallyu attractions, where Seoul Festa 2023 will be held, to your itinerary.

• ●Event Name: Seoul Festa 2023

• ●Date: April 30 (Sun) to May 7 (Sun) / Programs dates will vary

• ●Location: All over Seoul, including Gwanghwamun Square and Jamsil Sports Complex

• ●Official Website:  https://seoulfesta.com/  

Welcome to Seoul! K-pop Concert Opening Ceremony!

The highlight of the eight-day festival for Hallyu fans will be the opening ceremony. On April 30th, a K-Pop concert featuring OH MY GIRL, IKON, The Boys, ATEEZ, STAYC, ENHYPEN, Kep1er, and more will be held at Jamsil Sports Complex, captivating audiences worldwide. 

Plan your trip to Seoul according to the opening ceremony's schedule if you want to kick off your Seoul Festa 2023 experience with a sizzling dose of K-Pop. Detailed information about the opening ceremony, such as the lineup and tickets, can be found on the official website at a later date.

• ●Location: Olympic Main Stadium in Jamsil Sports Complex

• ●Address: 25 Olympic-ro, Songpa-gu, Seoul

• ●Schedule: Sunday, April 30 at 19:50 (100 minutes)

• ●Main Cast: OH MY GIRL, IKON, The Boys, ATEEZ, STAYC, ENHYPEN, Kep1er, and more

‘Seoul Culture Square,’ where your Seoul journey begins

When Seoul Festa 2023 takes place, Gwanghwamun Square will be transformed into the festival's main event venue, featuring Seoul's style and taste. From the Welcome Gate at Gwanghwamun Intersection, the entire square, renamed 'Seoul Culture Square,' will offer an array of booths and zones where visitors can indulge in the irresistible charms of Seoul.

In addition to the Seoul Tourism Promotion Zone, Seoul Drama Zone, Seoul Beauty Zone, and Seoul Fashion Zone will be set up, and various things to enjoy, such as experiencing traditional culture and sales booths will be prepared. We recommend you take a leisurely look around as there are multiple programs to experience the K-life style that will please Hallyu fans, particularly nail art and finding your colors.

Completely conquer Seoul Culture Square by visiting the ‘Seoul Style Dessert Booth,’ where you can taste traditional and modern desserts and finish loaded up with sugar! Enjoy Seoul Festa 2023, starting with Seoul Culture Square, which will captivate both Seoul city dwellers and foreign tourists visiting.

• ●Location: Around Gwanghwamun Square

• ●Schedule: April 30 (Sun) - May 7 (Sun) / 8 days

• ●Major Programs: Seoul Tourism Promotion Zone, Seoul Drama Zone, Seoul Beauty Zone, Seoul Fashion Zone, Seoul Tourism Select Shop, and more.

Let's play here! ‘HiKR Ground,’ a playground for Hallyu fans

After conquering the Seoul Culture Square at Gwanghwamun Square, head to Euljiro along the Cheonggyecheon Stream. If you walk while listening to the sound of the flowing water, you can encounter a super-large hallyu content cultural space that will capture the hearts of Hallyu fans.

You can visit this place at any time outside the period of Seoul Festa 2023. The HiKR Ground has the 'K-Pop Ground' where you can direct K-Pop music videos. The ‘HiKR Atrium’ presents Korean travel reinterpreted in various forms by famous Korean artists. And 'HiKR Cave' is where you can experience Korea's representative tourist attractions through all five senses. It is a must-visit if you want to enjoy a fruitful trip!

There is also the ‘HiKR Lounge,’ a space where you can take a break while appreciating downtown Seoul. If you want to recharge your batteries to enjoy Seoul Festa 2023 even more, make sure to stop by.

• ●Address: 40 Cheonggyecheon-ro, Jung-gu, Seoul (HiKR Ground)

• ●Official Website: http://hikr.visitkorea.or.kr/

Can’t-Miss Seoul Flavors, ‘Seoul Bridge Market’

Convenience stores have become a must-visit famous Korean place with various delicious foods and the best mix-match recipes. You can find convenience stores everywhere in Seoul. Still, this particular convenience store on the Jamsugyo Bridge, the main bridge that crosses the Hangang River, is only available on May 6 (Sat).

‘Seoul Bridge Market’ will be filled with things to enjoy, from foods at K-convenience stores to outdoor mukbangs along the Hangang River and various cultural events. Korea's major convenience store brand CU and food companies such as Nongshim, Daesang, and Ottogi are introducing more diverse K-foods to tourists and citizens visiting the market.

Enjoy the taste of Seoul and the cool breeze by the Hangang River on a bright and warm spring day and make lasting memories.

• ●Location: Jamsugyo Bridge

• ●Time: May 6 (Sat), open until 20:00

Starry starry night ‘Hangang River Drone light shows’

For a lovely and romantic Seoul experience, make your way to Ttukseom Hangang Park. At the Seoul Festa, after sunset, prepare to be amazed by spectacular drone light shows that surpass traditional fireworks displays.

The first performance will be on the eve of Seoul Festa 2023 on April 29 (Sat). The drone light show, using hundreds of drones, will paint the night sky beautifully and colorfully while depicting the unique characteristics of Seoul.

If the colorful drone lighting is added to the night view of Seoul, created by buildings full of lights and the sparkling river, to create a more enchanting atmosphere, you will feel all the stress of everyday life disappears. Grab a cool drink, sit by the Hangang River, and enjoy a touching moment.

• ●Location: Ttukseom Hangang Park

• ●Address: 139 Gangbyeonbuk-ro, Gwangjin-gu, Seoul

• ●Performance Schedule: April 29 (Sat), May 1 (Mon), May 5 (Fri), May 6 (Sat) / 4 times in total, held at 20:00

Special Invitation to Seoul, ‘Korean Air Promotion’

With the sky open again, if you have not yet purchased a flight ticket to Seoul, there will be a promotion to watch out for. This promotion, prepared by Korean Air and the Seoul Metropolitan Government, provides up to a 10% discount on flights to Seoul purchased from 31 cities in 6 countries and chances to win Seoul Festa 2023 opening ceremony tickets.

The promotion is available on Korean Air’s official website, and the period is from April 5 to May 1. Passengers who purchase flight tickets can win tickets for the Seoul Festa 2023 opening ceremony. Winners’ notifications and related details will be communicated individually via e-mail. If you're a Hallyu fan who wants to see a K-pop concert, don't miss this promotion.

• ●Promotion Details: 5-10% discount on flights departing from 31 cities in 6 countries (Discount rate varies by segment)

• ●Promotion Period: April 5 (Wed) ~ May 1 (Mon)

• ●Official Website: https://www.koreanair.com/au/en/promotion/

Over the past three years, with the downturn in overseas travel, if you’ve only seen Seoul through the screen and missed it, now is the time to plan your trip. Join us for Seoul Festa 2023 and experience many exciting events, including a shopping festa, circus festival, music performances, and more - giving you all the reasons to visit. Experience the ultimate Hallyu trip to Seoul with Seoul Festa 2023 in May, complete with radiant spring flowers and warm sunshine, and create unforgettable memories.