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As Korean products such as K-beauty and K-pop are attracting attention from around the world on the back of the Korean Wave, cultural and shopping complexes in Seoul are gaining popularity. During the hot summer, how about having a leisure and relaxing experience while browsing around varieties of shopping complexes in Seoul? We would like to introduce four major Seoul shopping malls where tourists can have a satisfying experience.

Landmark of southwestern Seoul

Yeongdeungpo Times Square

Times Square, which is within an hour's distance from Incheon International Airport, is known as a cultural complex and tourism landmark in Seoul's southwestern region. You can stay at the Marriott Hotel connected to the Times Square building, and enjoy a trip with relaxed shopping and cultural experience. Times Square features a department store, multiplex cinema, and restaurants, as well as spaces where you can feel nature such as a terrace and fountain, and cultural spaces including an exhibition hall. In particular, the third floor is filled with cosmetics stores such as Etude House and Innisfree, where you enjoy shopping for K-beauty products, which is not to be missed when traveling in Korea. If you are interested in K-beauty, you should check it out.

Leader in "mall" culture

Yongsan IPARK Mall

If you want to stay near Itaewon for a more enriched experience in Seoul, we recommend you shop at IPARK Mall in Yongsan, which also has duty free shops. IPARK Mall is a cultural shopping complex center that is conveniently connected to Yongsan Station. If you're interested in K-fashion, visit Fashion Park. Or visit Taste Park if you want to know more about Korean food. This place offers a shopping experience according to consumers' preferences. You can also shop at Shilla Duty Free in IPARK Mall and pick up purchased items at the airport when you depart, making your travel more convenient and reasonable.

Where culture & business come together

Starfield COEX Mall

There is a cultural shopping complex mall that you must visit if you want to buy dolls and goods of K-pop artists. That is Starfield COEX Mall, where you can feel and experience various sensibilities, from Starfield Library to famous restaurants, cafes, shopping, and entertainment spaces. Starfield Library is a very popular photo spot among Instagrammers with its grand and beautiful atmosphere. If you visit there, you will have so much fun that you may lose track of time.

Global trendsetter

Yeouido IFC Mall

There is a place you should stop by before going to the Hangang River, a must-see tourist attraction in Seoul. That is none other than Yeouido’s IFC Mall. Unlike other cultural shopping malls, IFC Mall is located underground, but its Glass Pavilion makes it feel like an outdoor space. If you’re interested in K-Fashion, this place is worth the visit to feel and learn about K-Fashion. Also, this mall connects to the Conrad Hotel and International Finance Centre Seoul and is a perfect place in terms of accommodation, shopping, and even business. You will be able to make your trip to Seoul more memorable while you shop and spend a relaxing evening with Hangang River as the backdrop.